Contributed to the development of YOOZ Avatar, an interactive lifestyle and telco engagement platform designed to improve customer interaction, entertainment, and brand loyalty among next-generation mobile users. The application combined digital lifestyle services, rewards systems, loyalty programs, and personalized user experiences into a single customer-centric ecosystem, offering users access to services such as music, videos, donations, weather updates, prayers, vouchers, rewards, and telecom-related features through an engaging digital interface.

My primary contribution focused on the development and integration of the interactive avatar system, which was designed to create a more immersive and personalized user experience within the application. Using Unity3D, I developed the avatar interaction module and integrated it into both Android and iOS native applications using Unity as a Library (UaaL). This allowed advanced real-time 3D interactive features to operate seamlessly inside the mobile application while maintaining compatibility with the existing native app architecture.

The avatar system functioned as an interactive lifestyle companion that increased user engagement through personalized interactions and visual customization. Users were able to customize their avatars, interact with reward systems, explore loyalty features, and engage with various in-app experiences through an animated and interactive 3D interface. The implementation added a gamified layer to the application, encouraging repeated user engagement and improving overall user retention within the platform.

A major technical aspect of the project involved ensuring smooth communication and integration between the Unity module and the native Android and iOS environments. This included handling lifecycle management, optimizing performance for mobile devices, managing cross-platform compatibility, and ensuring the Unity-powered features worked seamlessly alongside the application’s broader ecosystem of lifestyle services, analytics dashboards, wallet systems, onboarding flows, and multilingual chatbot support.

The project demonstrated how Unity3D could be utilized beyond gaming to enhance large-scale commercial mobile applications through immersive interaction design, real-time 3D experiences, and gamified engagement systems. It also showcased expertise in Unity as a Library integration, mobile optimization, interactive avatar systems, UI/UX interaction design, and cross-platform mobile application development for enterprise-level digital products.